Questions about advertising narrative enunciation or Discover as a product made in Andalusia

Article Sidebar

PDF (Castellano)

Main Article Content

Virginia Guarinos
There are many factors that demand in audiovisual discourse the attention, if not the identification, of the real receiver. All these factors are agglutinated by modeling a recipient within the text.
Keywords
advertising narrative, Andalusia

Article Details

How to Cite
Guarinos, Virginia. “Questions about advertising narrative enunciation or Discover as a product made in Andalusia”. Questiones Publicitarias, vol.VOL 1, no. 3, pp. 72-81, https://raco.cat/index.php/questionespublicitarias/article/view/350003.
Rights

Copyright

Authors who publish with this journal agree to the following terms:
  1. Authors retain copyright.
  2. The texts published in this journal are – unless indicated otherwise – covered by the Creative Commons Spain Attribution 4.0 licence. You may copy, distribute, transmit and adapt the work, provided you attribute it (authorship, journal name, publisher) in the manner specified by the author(s) or licensor(s). The full text of the licence can be consulted here: https://creativecommons.org/licenses/by/4.0/.
  3. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  4. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).