Moda e imagen publicitaria

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Ana Isabel Vázquez Casco

Es preciso especificar que equiparo fotografía de moda a imagen publicitaria de moda. Desde comienzos de siglo, momento en que un fotógrafo se pone al servicio de una casa de costura para difundir sus productos,  comienza  la alianza  entre  un técnico-creador (ya nos decantaremos por  uno de estos  dos  términos),  un anunciante y un futuro público.

Keywords
Moda, imagen, publicidad

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How to Cite
Vázquez Casco, Ana Isabel. “Moda e imagen publicitaria”. Questiones Publicitarias, vol.VOL 1, no. 1, pp. 49-57, https://raco.cat/index.php/questionespublicitarias/article/view/349928.
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