Body and researcher’s gaze with 360o immersive video: an exploratory case study on the artivism in São Paulo
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The use of visual methodologies raises the need for constant on-site reflection, the role of the researcher and his/her gaze. The objective of the research is to understand the artivist works of Brazilian artists Branca Gonzaga and Guma Joana from the dialogue on their political artivism. For this, a visual ethnographic study linked to the concept of patchwork ethnography is carried out. The work Artivismo em São Paulo: Guma Joana e Branca Gonzaga (2023) is the visual result of Jordan Fraser Emery’s work derived from methodological application through which we thoughtfully address the use of immersive video in 360º as a research tool. The short documentary shows not only the dialogue with the artists in their own creation but also the author’s bodily participation as a subjectivity that is the object of being shared. The mediation of visual methods is thus exposed as a technological subjectivity that relates to the subjectivities of the research subjects. Finally, the audiovisual result perpetuates the forms of activism of the involved artists in different territories.
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(c) Jordan Fraser Emery, Alba Marín, 2024
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