‘Intermedia/Transmedia (lity)’ as models of literary and cultural research

New technologies have been interacting with literature, culture and the arts in a very significant way in the last decade. This has led to a framework of study known as digital humanities that is characterised by, among other things, the parameters of a ‘cultural convergence’ and that offers new possibilities and challenges for the more classical understanding of culture, as the latter shifts towards a digital culture and global connectivity. This article analyses different concepts such as intermedia and transmedia, among others, as models that are bringing practices and opportunities to the study of Literature and Culture. Along with these two concepts, we also take up the notions of hybridisation, performativity, dissolution and the opening of storytelling, illustrating them with examples by various authors, such as Celia Parra, Mónica Ezquerra and Aram Bartholl.

The act of defining to what extent literature and the humanities or arts have become an expanded field, serving as a semiotic model of discourse for other emerging media, from an intermedia and transmedia perspective, with an agonistic push of energeia, of tension, forces us to change the ways we look at them and emphasises the importance of a collaborative effort, the main exponent of our collective intelligence.