El turisme una eina per dinamitzar l'ocupació i la competitivitat. El repte de les destinacions
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Josep Capellà
DCB‐TURISME I DESENVOLUPAMENT LOCAL
The article analyses the current impact of touristic activity on local development policies,trends on holidays consumption and touristic destination tools to adapt to said impacts.Among the different management tools of touristic destinations the author highlights theimportance of: urban planning and the quality of environment where the activity takes place,marketing focused on identification and market segmentation, hosting visitors and thecooperation and networking.
Paraules clau
tourism, territory, local development, consumption, environment
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Com citar
Capellà, Josep. “El turisme una eina per dinamitzar l’ocupació i la competitivitat. El repte de les destinacions”. P3T. Journal of Public Policies and Territory, vol.VOL 1, no. 3, pp. 1-11, https://raco.cat/index.php/P3T/article/view/261377.